Entrepreneurs drive the global economy. They create new businesses; which in turn create jobs, provide people with a variety of products and services, intensify competition, increase productivity through technological change, and positively impact individual lives on multiple levels.
With so much on the line, what is the secret to entrepreneurial success?
It is creativity, dedication, resilience, a commitment to personal and professional improvement and a solid understanding of the business of doing business.
Those individuals who commit to becoming business experts will lead the pack in generating true economic growth, for themselves and for their communities.
The ThirdWay Entrepreneurship Program (TEP) is a comprehensive business development program, grounded in the principles of the ThirdWay Model of Entrepreneurship, that is designed to grow the skills and expertise of entrepreneurs.
Who Should Attend?
The TEP is designed for entrepreneurs with operational businesses who want to take their organizations to the next level. The ideal candidate has been in business for 2-3 years (or has 2-3 years entrepreneurial experience), but the program can also be applicable for early-stage and start-up companies. Participants come from for-profit, not-for-profit and B-corp organizations, from micro-small-mid sized businesses, and from a wide range of industries.
4 Reasons Why the ThirdWay Entrepreneurship Program
- It provides training in the essential elements of business that every entrepreneur, regardless of industry, needs to know.
- Each participant completes an in-depth analysis of their business, which includes creating a road-map for the future.
- The clinic structure allows for extensive peer-to-peer learning.
- The program helps reduce the sense of isolation that often accompanies entrepreneurship by creating a community of ongoing support where participants interact with colleagues to share experiences, strategies and support.
The TEP utilizes a variety of teaching methodologies; academic instruction, case studies, peer-to-peer and small group learning opportunities, and business analysis. The course includes:
- 100+ hours of instructional and small group training, focusing on the ThirdWay Model of Entrepreneurship
- Individual work-styles assessments
- In-depth business analysis
- A business clinic for each participant
- Monthly individual mentoring sessions with a seasoned entrepreneurial
Objectives and Outcomes
Participants will develop their capacity to:
- Articulate their mission, vision and values
- Set clear objectives and implement strategy
- Lead effectively utilizing the concepts of Integrated Entrepreneurial Leadership
- Present themselves and their business in a clear, compelling way
- Perform a constructive S.W.O.T. analysis
- Understand and manage the 5 key ThirdWay model content areas: Sales and Marketing, Research and Development, Talent Management, Financial and Legal, and Operations
For more information on the ThirdWay Entrepreneurship Program, and how you can bring this to your organization, please Contact Us.