Maximizing Human Potential. Accelerating Results.

For Entrepreneurs

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Successful entrepreneurs have one thing in common: Whether through formal training or trial-and-error they have learned the business of doing business.

Some people venture into entrepreneurship with a passion for building or baking or bio-tech. Others are born into family businesses. Some get bit by the bug in business school. Some turn to it in an unfriendly job market, and many have a desire to determine their own destiny. With so many starting points, what is the differentiator between businesses that thrive and those that merely survive?

Successful entrepreneurs understand that their number one job is not to build houses or bake pies. Their number one job is to run a business. And they have mastered that craft.

We work with entrepreneurs to develop the skills and expertise they need to master the business of doing business, and to grow a viable and vibrant enterprise.

The ThirdWay Model of Entrepreneurship

The ThirdWay Model is the foundation of all our work in the field of entrepreneurship. It provides a powerful framework for understanding and mastering the complexity of business ownership.

Coaching for Entrepreneurs
Using the principles of The ThirdWay Model of Entrepreneurship, we work with clients to clarify who they are and who they want to be, where they are and where they want to go, and how they can get from here to there.
Strategic Planning for Entrepreneurs
Our seven-step process engages individuals throughout the organization, and results in the design and implementation of an effective strategic plan.
ThirdWay Entrepreneurship Program

The TEP is a comprehensive business development program, built on the ThirdWay Model of Entrepreneurship, aimed at developing the skillset of entrepreneurs at all stages, and from all industries, who want to take it to the next level.

  • Mission, Vision & Values.   Why we do what we do, where we want to go, and what matters most
  • Objectives, Strategies and Goals.   The big picture desired outcomes, the overall plan, and the measurable steps that will move the organization from current state to future state.
  • Integrated Entrepreneurial Leadership.   Focus on relationships, focus on results and entrepreneurial mindset
  • The Five Key Content Buckets.   The concrete business activities; Sales and Marketing, Research and Development, Talent Management, Financial and Legal, and Operations
ThirdWay Entrepreneurial Leadership Program

The Integrated Entrepreneurial Leadership Program (IELP) develops a full-range of leadership competencies with an emphasis on creativity and innovation, exploring theories of collective leadership, teaming and rapid prototyping.

It is well-suited for organizations that need to move quickly and nimbly, particularly those in the sciences and other high-tech industries where individuals may be operating with a high level of technical expertise but may have had little or no leadership training. IELP blends three key elements:

  • Focus on Relationships. Ability to build successful relationships and create an environment that allows people to do their best work
  • Focus on Results. Ability to think strategically, to understand systems, and to balance short term gains and long-term sustainability
  • Entrepreneurial Mindset. Accountability for outcomes, commitment to innovation, and a willingness to take calculated risks

Together, these three components create an overall set of leadership competencies that is effective, engaging and dynamic.